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Sports Publicity
Latest Release

Sports Publicity

A Practical Approach
Routledge • 2013 • 385 pages
With a strong emphasis on professional practice and the day-to-day realities of working in sports and entertainment, the book covers all the core functional areas such as: Effective writing and speaking Building and Marketing brands Developing contacts and networks Social and Digital Media Strategy Gaining experience and internships Crisis management Successful pitching Press conferences Working with individual athletes, teams and league organizations Agents, Broadcast Networks and Agencies Unde...
🛒 Amazon 📚 Barnes & Noble 📚 Books-A-Million 📚 Bookshop.org 📚 IndieBound
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Joseph Favorito

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