Author Pages Author Pages

Browse Sign In
Is this your author page?
This page was auto-generated. Claim it to edit your bio, add books, and access analytics.
Claim This Page →
Generating Breakthrough New Product Ideas
Latest Release

Generating Breakthrough New Product Ideas

Feeding the Innovation Funnel
Product Development Institute • 2009-04 • 273 pages
Companies are experiencing a shortage of game-changing ideas that drive growth. This is a 'how to' book about generating a steady stream of breakthrough new product ideas. Experts, Dr. Cooper and Dr. Edgett, provide an unbiased evaluation of the top 15+ ideation methods used by leading companies. This book explains how to 'feed' your innovation funnel with a steady stream of breakthrough new product ideas. Through numerous examples of the methods, approaches and techniques being used by leading ...
🛒 Amazon 📚 Barnes & Noble 📚 Books-A-Million 📚 Bookshop.org 📚 IndieBound
👤
About the Author

Robert G. Cooper

Stay Updated

Get notified when Robert G. Cooper adds new books.

No spam, ever. Unsubscribe anytime.

Author Pages by BooksAndGuidesPro